
Nike Stock Smells More Like a Buy Than Old Shoes...
The analyst examines the current state of Nike and argues the stock may have bottomed. Key takeaways:
- Strategic Entry: A first buy was recommended at $60, now at ~$40 (current price) a "buy more" approach is advised.
- From Growth to Cash Flow: Nike has shifted from a growth stock (P/E >40) to a value stock (P/E ~20). The market still prices in some growth, even though earnings have dropped from $6B to $3B.
- Bill Ackman's Mistake: Ackman bought heavily but closed the position at a loss – a sign of capitulation.
- Risk and Reward: If Nike returns to $5B net income, at a P/E of 20 the market cap would be $100B (currently ~$60B) – a potential ~100% return plus a 4–5% dividend yield.
- Takeover Safety: Nike's brand value (enterprise value ~$70B) makes it a likely takeover target (e.g., by a Chinese company or Berkshire) if the price falls further. This provides a margin of safety.
- Volume Analysis: High trading volumes indicate growth investors capitulating and value investors stepping in – a classic bottom signal.
- Verdict: The analyst calls Nike a "very, very good bet" with a cash flow yield of ~5%. However, he personally would wait for an 8% yield (P/E ~12). For now, the stock stays in the "green zone" of bets.
- Outlook: Everything depends on the 2027 "Win Now" strategy. A further drop to the 20s (P/E 12) is unlikely but not impossible.






